Senior Brand Manager
Job Description
Company:  STADA PHARMA CZ, s.r.o.
Department:  MKT CHC
Job Location (Long): 

Prague|Czech Republic

Country/Region:  Czech Republic
Job Level:  Professionals

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Information at a Glance

 

 

We are looking for an experienced Brand Manager for our CHC Business Unit, who will take responsibility for the assigned portfolio, its further development, and growth.
 

What will be your mission?

  • Build and develop assigned brands in the CHC area, including generic CHC products.
  • Create and implement business and marketing strategies to ensure long-term sales growth and market share.
  • Prepare and execute annual marketing plans, including coordination with internal and external partners.
  • Ensure comprehensive brand management – from defining communication strategies to further brand development and campaign execution (ATL/BTL, digital, PR, etc.).
  • Coordinate the launch of new products and activities in close collaboration with other departments (Sales, Supply Chain, Regulatory, Finance, etc.).
  • Prepare and manage communication towards consumers and HCPs, including internal and legal approvals.
  • Analyze the market, monitor competition, interpret results, and propose specific action plans to grow the brands.
  • Identify new business opportunities and participate in projects to support sales.
  • Be responsible for budgets, costs, and P&L of assigned brands, propose investment plans, and evaluate the effectiveness of activities.
  • Collaborate with KAM, ASM, the sales team, and other departments to ensure quality execution at the point of sale and professional knowledge of the portfoli

 

Who are we looking for?

  • An experienced Brand/Product Manager with at least 7 years of experience managing brands in the CHC or FMCG sector and proven results in brand growth and market share.
  •  A candidate with experience working on strong/market-significant brands, ideally within the top CHC market brands or comparably strong FMCG brands, accustomed to working in a complex environment where prioritization and strategic direction are essential.
  •  Experience in international companies with advanced brand management (e.g., Danone, Nestlé, or similar companies) is an advantage.
  •  A natural "owner" of the brand who can combine strategic thinking with hands-on execution, has strong analytical skills, and a consumer-oriented mindset.
  •  A team player with the ability to collaborate effectively across departments (Sales, Finance, Regulatory, Supply Chain, HQ marketing, trade marketing, etc.).
    What do we expect from you?
  •  University education, ideally in economics, marketing, or a related field.
  •  Advanced English proficiency for daily communication with HQ and international partners.
  •  Excellent communication and presentation skills and the ability to present to professional audiences (e.g., seminars, congresses).
  •  Ability to work with data and analytical tools, and familiarity with market reports.
  •  Resilience to stress, the ability to manage multiple projects simultaneously, and the determination to see things through to completion.
  •  Strong entrepreneurial spirit, agility, and integrity in line with our corporate values.


What do we offer?

  • A key role in developing significant brands in the CHC segment.
  •  Room to implement your ideas and have a strategic influence on the portfolio.
  •  The backing of a stable international pharmaceutical company.
  •  Competitive financial compensation and attractive benefits: company car, 5 weeks of vacation + 3 FlexDays, up to 2 days of home office per week, contributions to pension savings and leisure activities through Cafeteria, meal vouchers and workplace refreshments, MultiSport card, employee discounts in the e-shop https://www.klubzdravi.cz

Do you have a proven track record in building brands and want to take your career to the next level? Send us your resume and a brief summary of the key brands you have worked on in recent years.
We look forward to meeting candidates who want to truly move the market with their brands.