Since 1998 EG Stada Group operates in Italy with the aim of "Caring for People’s health as a trusted partner". We are part of the STADA Group, a multinational pharmaceutical company founded in Dresden in 1895 by an Association of Pharmacists that operates on consumer healthcare, generics, biosimilar and specialty products with commitment and dedication.

STADA is the #4 company in the European Consumer Healthcare Market and one of the fastest-growing Consumer Healthcare companies that offers self-medication products in all relevant health categories.  

Digital Marketing Manager   

Milano | Italy (IT) | Full-time | Permanent 

Main Responsibilities:

• Develop a digital marketing strategy for the company's brand portfolio to improve marketing efficiency and effectiveness.
• Implement new digital activation concepts for the defined focus brands.
• Manage the defined digital budget and oversee all digital paid media campaigns (Brand, Social, Content & Performance).
• Select and manage the defined digital agencies and provide further development and training to advertising agencies regarding digital.
• Plan and implement search (SEA/SEO), content, video, display, and social media measures.
• Continuously monitor the implemented measures and closely coordinate appropriate next steps with brand management and corporate communications.
• Develop efficiency-enhancing work processes between the defined agencies (classic and digital).
• Regularly exchange with external technology providers (Meta, Google, Tiktok etc.) including knowledge transfer to the team and agencies.
• Support the development and implementation of holistic activation in eCommerce.
• Participate in (international) projects and working groups on digital communication and digitization within the company.

Required Qualifications:

• Completed business studies with a focus on marketing/communication
• At least three years of professional experience in online marketing in the areas of eCommerce, performance marketing, search engine optimization, and content marketing.
• Deep expertise in relevant online tools, such as Google Analytics, Google Webmaster SoMe ad accounts, etc.
• Strong sense of digital trends and communication, as well as a high affinity for social media.
• Motivated team player.
• Strong analytical and communication skills.
• Proficient in English.

Are you looking for new challenges where you can make a difference for people's health? We are looking for candidates with expert knowledge and an entrepreneurial spirit that enjoy working collaboratively in a global team. 

We would be pleased get to know you. Please use our online portal to submit your application: jobs.stada.com